Engaging People Groups: Cultural Expertise vs. Cultural Acquisition

I was a missionary in West Africa. By the time I left that continent, I understood (to a decent degree) the culture, worldview, and language of the people I was engaging. I could carry on conversations, share the gospel, even teach Bible studies. I knew the way people thought, I knew the questions they would ask, and I knew not to use my left hand. Compared to people back at home in Tennessee, I had become a cultural expert concerning this people.

But it was not that way when I started.

In fact, I knew almost nothing about the culture when I landed. Sure, I had some token pieces of information. I knew they were poor, I knew they ate rice, and I knew they were Muslim (but even then I did not understand what that entailed). I had none of the cultural tools necessary to proclaim the gospel to these people. I was no more a cultural expert with these people than anyone else from my church back at home. It took an intentional process of learning to understand and operate in the culture I was trying to reach. Call it cultural acquisition.

Working with people groups here in the States must follow the same process. Unfortunately, there is this persistent idea that it takes a cultural expert to do cross-cultural ministry. We need to shift the paradigm from cultural expertise to cultural acquisition. Local church members place an unnecessary burden on themselves and construct a barrier to gospel proclamation when they assume that cultural expertise is necessary in order to begin engaging a people group.

Limited expertise is not a deal-breaker

In fact, it may be an advantage. I have written on this before. Ironically, a lack of understanding about international cultures can give you a real reason to begin dialogue. Too many times, people tell me they are nervous about meeting international newcomers. They are afraid they will not be able to share with them or that they might offend them. This kind of fear is understandable, but is no excuse to avoid the people groups around our local churches. Often, churches that see a need to reach out to these people groups feel they must find someone who is an expert in that culture to do it. Instead, we need a paradigm shift.

Think of acquisition as a journey

One thing is crucial to cultural acquisition: a learner’s spirit. When this type of humility is in place, the road to understanding a people group’s culture is not as hard as people think. It is definitely a journey. By introducing yourself and asking the right questions, you begin to understand a culture and worldview. In the process, you are gaining more than information, you are also gaining a friend. Most importantly, anyone can start down this path.

All worldviews have certain basic categories. Asking questions that get to the heart of these categories help you see how people think. You begin to find out what is important to them, how they think the world works, and where they place their hope. You also discover things they find offensive, things that scare them, and uncertainties they may have. Center questions around categories such as: family dynamics, festivals and fun activities, their faith and religion, how they make their money, and their types of food. Some of these sound like simple categories, but they have a profound impact on your ability to understand how people think and what they believe.

My hope is that we can turn a corner in local churches and stop feeling inadequate when it comes to cross-cultural ministry. Don’t wait for a cultural expert; become one.


  1. […] Learning to love foreigners is a process. Is this not true of learning to love anyone though? One of the main objections I receive when talking to people in churches about our responsibility to the people groups here in our communities deals with this issue. Many believe they have to be cultural experts in order to engage people who are different from them. Not only is this not true, it is a lie from the devil that forces us to keep our mouths shut. You don’t have to be an expert to engage another culture; instead, start engaging another cult… […]

    December 7, 2015
  2. […] to the above discussion a place to start. In my last post, I wrote briefly about the need to move from cultural expertise to cultural acquisition in our speaking and equipping for work with international peoples in the States. In this post, I […]

    January 25, 2016
  3. […] A church’s best resource for data on their community is the crowd of people in the seats. Of course, the simple platitude to be “out in the community” is not enough. If church leaders really want to know the context where their ministry occurs, then they need to ensure that their membership is out meeting new people and asking the right questions. Just heralding a proposition to be “out there on mission” does not adequately equip people to do ministry well. Tell them what to do, who to talk to, and which questions to ask. Your church does not need cultural experts, it simply needs cultural learners. […]

    June 7, 2017

Leave a Reply